The news this morning is that Google is launching a music streaming subscription service called Google Play Music All Access to compete with the likes of Spotify and Microsoft’s Xbox Music. Initially to launch in the US, the Android based service will soon be rolled out in the UK and other countries. It has been reported that Google have described All Access as “Radio without rules”. Being an inquisitive sort, I visited the Google Offi...
Posts Under Radio & Technology Category
In 1979 we were told that video killed the radio star. However the subsequent boom in commercial radio across the 90’s proved that the Buggles didn’t know everything. Hundreds of new stations were launched to entertain a new generation of radio listener, building record levels of reach. But as we moved in to the late noughties a new threat to radio emerged in the form of streaming services. As a new form of audio entertainment, some peopl...
[View the story "Making Waves, cakes, and mobile apps – celebrating 20 years of the RAB" on Storify]
Our study, Radio: The Online Multiplier demonstrated that radio increases search traffic, with brand browsing amongst listeners exposed to an ad campaign 52% higher compared with those not exposed, but it is always great when our research can be backed up by other studies. Belgian radio sales houses Var and RMB teamed up with Google to demonstrate the role radio plays in increasing search traffic for a brand within Google. The study ‘Radio Po...
Radioplayer, the online listening platform for radio, this month celebrates its six month anniversary with 6.7 million unique users in August*. Some 282 stations are now live in Radioplayer, including all BBC national and local stations, the major commercial radio groups, and a growing list of community and student stations. Data collected by Radioplayer in the six months since its launch provides a snap-shot of listening across the entire radi...
When I first heard about the launch of Radioplayer a year ago, I was very excited. Being a fan of a wide range of music and all commerical radio for a number of years (yes, I queued for hours for tickets to the Best Junior Disco in Town), I am a devotee to not just one station, but numerous. Which is why I always found listening to the radio via the internet a bit of a pain. There was no easy way to jump to & from my favourite st...
The RAB was heavily involved in organising the launch event for Radioplayer yesterday morning. Several people endured a very early start that morning high up in Paramount, Centrepoint (I’m still yawning from my 5 am wake up!). It was good to see of all of my design work for the launch event, including the animation & pop up displays, come to fruition. RadioCentre Chief Executive, Andrew Harrison kicked the event off citing how Radioplay...
The launch of Radioplayer on 31 March is accompanied by a six week online marketing campaign promoting the UK’s new online radio listening console which offers UK radio in one place. The digitally led creative agency, Albion was appointed by Radioplayer last July to promote the venture; since then the agency has been working in close partnership with marketers from the BBC, Absolute Radio, Global, RadioCentre and GMG (the founding partners of ...
Radioplayer will launch with an anticipated three million[1] listeners in the first week – representing the majority of UK online listening Over 100 stations live, with 100s more to follow in the coming weeks Cross-industry search function providing listeners with more choice Users can personalise Radioplayer by saving their favourite stations Radioplayer, the online listening platform for radio, today (March 31) goes live in a ground-break...
Radio has always been a mobile medium. Ever since the technology allowed people have become used to carrying radio around with them in-car (Motorola 1930s) and in-the-hand (Regency TR1 1950s), accompanying them as they go about their daily lives. And despite huge changes in the media ecology, driven most recently by the mass adoption of the internet by both media suppliers and consumers, this “follow-me” nature of radio has remained constant...
